Market Sentiment is an independent publication that encourages investors to evaluate investment ideas rationally. Over the last 4 years, we have published over 200 articles, and Market Sentiment is now one of the biggest financial newsletters read by 40,000+ investors, analysts, and financial advisors.

This is easily the most evidence-backed, not click-bait, not "#1 Stock Now!" investing information I've found. I value supporting that. — Jerome Steckler

We are not stock pickers and consider asset allocation more important than asset selection. The investment strategies we discuss are deeply researched and backtested on decades of data. Better research leads to a better conviction and a longer holding period. If you are looking for the next hot stock or 6-month play, this is definitely not the place.

All of our revenue is from subscriptions from readers like you. It helps us be objective and maintain an unbiased opinion. We don’t promote a particular fund for commissions or have a vested interest in a particular investing style. We like the simple business model of building something that we think is of considerable value, and you paying us to get that thing, and we are all happy.

This also helps us remain composed during volatile times and not bother about attracting eyeballs with sensationalization or clickbait. Frankly, this alone is worth the subscription's price multiple times over!


What’s the Price of Market Sentiment and What Do I Get for It?

Our free subscribers get our occasional free article and previews of our deep dives.

Premium tier: $25/month or $180/year (40% discount)

  • Market Sentiment subscribers get 4-6 articles a month.

  • Access to all our deep dives, data, & complete archive

  • Ability to vote on our polls

  • The comments section with active participation from our side

Lifetime Membership: $399 (one-time)

You can upgrade your membership to a lifetime subscriber for only $399. As a lifetime member, you will never have to pay for the Market Sentiment subscription again. In addition to the above benefits, you also join our exclusive club with access to our universal repository—an ever-evolving document where we capture our ideas, high-quality corporate and academic research, data sources, datasets, and various financial tools. (quick note — Although it says $399 per year on Substack, we manually extend your subscription. Rest assured, you will never be charged again)

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Try before you buy

If you need a flavor of our work, here you'll find a collection of all our articles organized by their respective themes. Some of our popular articles (The first two are free):

Consider a Japanese worker who started working in 1980. Assuming a 30-year career & $1K annual investment into Nikkei 225, by the time he retired in 2010, the $30K invested would have turned into $20K. A -31% return over 30-years.
Do investors benefit from the Lindy Effect? To test this, we evaluated the performance of 70 companies that were 100+ years old and benchmarked them against the S&P 500. Here are the results:  
Where do millionaires invest their money?
One of the most overlooked aspects of investing is Shannon's Demon: Using it, we can consistently generate positive returns from two uncorrelated assets having zero expected long-term returns. 

Some boring but important stuff

Expensing the newsletter — You will mostly be able to expense this newsletter depending on your industry and role. We are saving you hundreds of hours of grunt work and this should be a no-brainer from an ROI perspective. Here’s a sample email you can send your manager.

Corporate/group discount — We offer a group/corporate subscription discount of 20% if more than 2 readers join at once. You can use this link to avail it.

Student discount — We are committed to accessibility and if you are a student, you can use this link to get 50% off forever (valid only for academic email accounts).


You’re in good company

This is easily the most evidence-backed, not click-bait, not "#1 Stock Now!" investing information I've found. I value supporting that. — Jerome Steckler

A must-read for any investorGraham Stephan, #1 Finance Creator on YouTube

As a financial advisor, I value your research, insight, and the stories you convey. Thank you! — Michael Bird, CIMA®, AIF®


It’s often said that you get the customers you deserve. If that’s true, we consider the quality of our readers to be the best compliment we could hope for!

Thanks for all the support, and see you on the other side :)


Disclaimer

This publication’s authors are not licensed investment professionals. Nothing produced under the Market Sentiment brand should be construed as investment advice. Do your own research before investing.

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Actionable, data-backed investment insights for long-term investors, financial advisors, and analysts.